Record champion Anderlecht is building a new future. Just in that most fascinating period in club history, it opens its doors to a camera crew. The result? A four-part documentary series during the '20-'21 season.
MAUVE, read by Zwangere Guy from Brussels, is an intense portrait of a club in transition, viewed through the eyes of a number of protagonists. We follow Vincent Kompany who is changing from world player to debuting trainer and resolutely plays the card of his own youth. Sporting director Peter Verbeke who has to strengthen the team with little financial means. Chairman Wouter Vandenhaute who honors the traditions, but at the same time wants to bring the club into calmer and more ambitious waters.
And finally, talented young players who are looking for their place in the midst of that bustle and who are trying to develop their career. MAUVE. shows Anderlecht like you've never seen it before. You not only watch in the dressing room, but experience transfer negotiations from the front row. You follow young talents from the breakfast table to the match and also get to know the genuinely human sides in a world that is so strongly focused on results.
“CERTAINLY IN A YEAR WHERE OUR SUPPORTERS ARE FURTHER THAN EVER, WE WANT TO MAKE THEM MORE CLOSER. WE SHARE DAILY STORIES FROM THE HEART OF THE CLUB, ACROSS CHANNELS. THE RESULT IS A UNIQUE AND INTENSE LOOK BEHIND THE SCENES OF A RENEWED ANDERLECHT.”
Tim Borguet, Head of Communication & Marketing.
Client: Telenet
Production Company: Woestijnvis
Producers: Mieke Mosselmans & Nona Lambrechts
Directors: Ischa Clissen, Dorus Masure & Anthony Lievens
D.O.P: Ken Kamanayo
Offline & Online Editing: Joris Willems